The product identification and traceability label

The shipping label is the central element ensuring product identification and traceability. At all times it must be visible to the naked eye and barcode reader. To guarantee the reading quality of such information it is important to select the right print technology, label and ink.

Shipping label printing

Transport conditions and numerous stages of handling generate abrasion and impact between packages which may degrade the printed message or leave marks on the label. For international logistics operations, and depending on the mode of transport, labels may be temporarily exposed to the weather such as UV light or humidity.
Without a specially designed print solution, logistics information and traceability data may be erased and cause delivery delays and even product losses.